Do campaign ads still work given the low number of undecided voters?
One Arizona Aims To Break Voter Registration Record
In 2016, One Arizona sent out an army of volunteers across the state and registered more than 150,000 new voters leading up to the election. It set a record for new voters registered in a single year.
Their goal was to get as many new — especially Latino — voters as possible on the books. Now, they’re announcing a new voter registration campaign for 2018 that will surpass their last record.
For more on this, The Show talked to Montserrat Arrendondo, One Arizona’s executive director.